On Saturday, July 21, nearly 5,000 Hallmark Gold Crown Stores will unveil more than 250 new collectible ornaments during Keepsake Ornament Premiere. It's an annual holiday party that gives consumers a first look at Hallmark Keepsake Ornaments' yearly line. Specific hours and activities for Keepsake Ornament Premiere will vary by retailer. To confirm the events, call your local Hallmark Gold Crown Retailer. To view ornaments in the 2001 Dream Book, go to http://www.hallmark.com. Under "Features & Interests," click on "Find collectors' info here." The site also has a store locator.