eBay introduced a new tool for buyers called eBay Toolbar. Users can download software from eBay, and a Toolbar appears at the top of browser windows. The Toolbar allows users to search eBay and check auctions and bids anytime.
The Toolbar will act as a reminder for buyers to use eBay, making it a great marketing device for the company. And the Toolbar alerts users before an auction ends, even if the user is not connected to the Internet at the time.
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