FairMarket Inc, a leading provider of online auction and promotional solutions, will provide the technology platform to run an online auction site for Latedeals.com, a trading name of TUI UK Ltd. Latedeals.com is a UK dedicated late-availability holiday site and has chosen to offer its inventory via online auctions. Latedeals.com will start all auctions at GBP 1.
Mark Sutton, Director of Marketing and Business Development for FairMarket, said, "We are excited about adding this leading UK travel brand to our portfolio of customers. We believe this match between auctions and travel is very strong and we expect the site to be highly successful."
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