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Auctionbytes-NewsFlash, Number 557 - June 16, 2003 - ISSN 1539-5065
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Infopia Releases Major Upgrade to Online Retailing Solution
By Ina Steiner
AuctionBytes.com
June 16, 2003
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Infopia Inc., a provider of multi-channel retail services, announced the latest release of its award-winning Marketplace Manager solution. The new version is available to medium, large and enterprise retailers as well as eBay PowerSellers. New features include real-time shipping integration with multiple carriers such as USPS and FedEx, shipping label printing, bar-code printing, advanced email marketing, customer service email management, advanced scheduling of inventory broadcasts and real-time eBay checkout integration.
In addition, the latest release of Marketplace Manager integrates Infopia-powered Web sites and storefronts to track orders and marketing campaigns across an expanded network of online marketing channels where Marketplace Manager will expose consumer-good retail products on behalf of Infopia’s clients. This channel distribution network now includes comparison shopping sites and pay-per-click search engine services in addition to the extensive list of auction and fixed-price marketplaces.
Infopia clients will be able to complement current online selling efforts on marketplaces such as eBay, Amazon, and Yahoo! with online sales channels such as Google AdWords, Overture, Froogle, LookSmart, NexTag, DealTime, BizRate and others.
Marketplace Manager technology, coupled with the expertise and methodology of account specialists, enables retailers and manufacturers of consumer goods to manage, track and optimize the online selling activities involved in each of the various marketing channels leading to informed decision making to maximize ROI and profitability.
Infopia will be demonstrating this release at eBay Live!, eBay’s 2003 Community Conference in Orlando Florida on June 26.
http://www.marketplacemanager.com
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