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Auctionbytes-NewsFlash, Number 754 - May 05, 2004 - ISSN 1539-5065      | Next Story

Auction Site Bidchaser.com Signs Deal with Indian Company
By Ina Steiner
AuctionBytes.com
May 05, 2004
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Bidchaser.com, an emerging provider of online auctions and stores and a forthcoming automotive exchange, announced a marketing, sales and operations agreement with K Dimension of Mumbai, India. Bidchaser will launch an aggressive campaign to enlist and expose unique products from India to the North American market.

Leonardo Cunha, Bidchaser CEO and cofounder, said, "We anticipate that it will serve as a pilot for our growth as we bring together an international trading platform where artisans, artists, manufacturers, merchants and shoppers from around the world can come together to exchange merchandise, ideas and good will."

The initial efforts will concentrate on placing marketing teams on the ground in the cities of Ahmedabad, Jaipur, Delhi, Orissa and Chennai, with each satellite office managed from the joint Bidchaser/K Dimension offices in Mumbai. The joint Bidchaser/K Dimension team completed a 90-day test marketing, as is currently poised to engage in a full campaign that includes the identification and recruitment of local merchants in the target cities, the provision of sales kits, seminars and presentations, assistance with the packing, dispatch and international shipping issues.

K Dimension provides representation, strategic marketing and innovative advertising to North American firms entering the market in India. A complete staff is currently assembled and dedicated exclusively to market Bidchaser and its products within India and neighboring markets.

http://www.bidchaser.com


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