The Bombay Company has chosen the Amazon Services Merchant.com solution for its online sales offering. Under a multi-year agreement, Bombay plans to launch new Web sites powered by Amazon's ecommerce technology for Bombay (bombaycompany.com), Bombay Kids (bombaykids.com), Bombay Outlet (bombayoutlet.com), and Bombay's Canadian operations and business-to-business operations.

Amazon Services Inc. is a subsidiary of Amazon.com Inc. Under the agreement, Amazon Services will build and maintain Bombay-branded Web sites that are integrated with Amazon's back-end technology systems. Amazon.com shopping features (1-Click shopping, Search and Navigation, Personalization, Ordering and Payments) and Community features (Wish Lists, Recommendations, and Customer Reviews) will also be available to Bombay's online customers. Visitors to Bombay's sites will be able to shop using their Amazon.com account information. Bombay will continue to operate order-fulfillment and customer service.

In October 2003, Bombay joined the Amazon Services Merchants@ program and began offering selection through the Amazon.com Web site as an additional channel for acquiring new customers and increasing sales. Customers can continue to shop Bombay's branded storefront in the Amazon.com Home & Garden Store.