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EcommerceBytes-NewsFlash, Number 795 - July 01, 2004 - ISSN 1539-5065     | Next
AOL Renews AutoTrader Partnership
By Ina Steiner
EcommerceBytes.com
July 01, 2004




America Online (AOL) announced the renewal of the partnership that retains AutoTrader.com as the exclusive used car classifieds provider for the Autos Channel on the AOL service, AOL.COM, CompuServe and Netscape.

Millions of visitors to AOL properties will benefit from AutoTrader.com's 2.5 million auto classifieds, contributing to a more successful shopping experience. In exchange, AutoTrader.com benefits from its exposure across the AOL properties "This unique and exclusive partnership continues to drive millions of in-market, motivated car shoppers to our sellers by exposing their vehicles to AOL's massive online audience," said Chip Perry, AutoTrader.com's president and chief executive officer. "AOL visitors will continue to have access to the widest selection of vehicles and even more tools for car shopping and buying."

AutoTrader.com, created in 1997, aggregates in a single location more than 2.5 million vehicle listings from 40,000 dealers and 250,000 private owners, which provide the largest selection of vehicles attracting more than 8 million unique visitors every month.

http://www.autotrader.com

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