cMarket, a leading provider of Internet-based auction services, reported that nonprofit organizations throughout the country collectively have earned more than $1 million in new revenue by partnering with cMarket to bring their fundraising auctions online.
"This total is a clear sign that more and more charities are recognizing the power and potential of bringing the auction model to the Internet," said Jon Carson, CEO and co-founder of cMarket. "We are particularly proud to achieve this significant milestone because it represents our success in helping extremely worthy causes and organizations open new streams of revenue as they face intense pressure to raise funds with limited resources."
After six months of active outreach cMarket has over 160 non-profit clients. Launched one year ago, cMarket enables nonprofits to extend, create, market and manage their fundraising auctions online, resulting in additional bids, additional donors and recognized sponsors. Using cMarket's Web-based solution, any organization can easily set up a branded online auction site and catalog. The company said that, unlike eBay and other marketplace sites, cMarket leverages an email communication tool to put the auction directly into the inbox of the organization's entire constituency and promote it to a much broader audience, creating interest and excitement not just amongst its own members, but the general public as well. Organizations can also include links to donors and sponsors, which increase catalog value and incentive to donate auction items.
http://www.cmarket.com
