eBay is giving away "Anything Points" when users try certain eBay seller services. eBay Anything Points are loyalty points that can be acquired through promotions and partners. The points are stored in a special balance in a user's PayPal account and can be used to pay for items when using PayPal. The new promotion runs for the remainder of November and gives users 500 Anything Points for each eBay service that they try, including Sales Reports, Picture Manager and Seller Tools. Users get 1000 Anything Points if they open an eBay Store. Users must register for the promotion using an eBay User ID and must be signed up for eBay's PayPal online payment service. See Web site for full details and restrictions.

http://www2.ebay.com:80/aw/marketing.shtml#2004-11-11090128