Jewish Community Center Association of North America (JCC Association), the continental umbrella organization for the Jewish Community Center Movement, announced it has formed a strategic partnership with cMarket to improve the marketing and fundraising services available to all JCCs in North America.

cMarket's technology will be the preferred online auction platform for charitable fundraising for JCC Association, whose efforts ensure the continuation of the innovative Jewish programming and support provided to two million children, teen and adult users as well as member JCCs, YM-YWHAs, and summer camps.

The cMarket auction platform will provide JCCs with the ability to create unique auction websites where they can promote JCC initiatives, engage with their members through cMarket's email communication functions, and manage their online auctions to generate new revenue to support their fundraising efforts.

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