cMarket Inc., a leading provider of online fundraising auction services, announced the release of version 1.4 of the company's auction platform. The latest release includes features designed to substantially improve its customers' management and marketing of their online fundraising auctions.
Specifics of the major features in the release include:
Sponsorship opportunities: Eight online corporate sponsorship spots are now available in cMarket's online auction homepages and email communications, giving nonprofit organizations the ability to offer more quantifiable value to more corporate sponsors.
Closeout process: A simplified closeout process makes it even easier to assign winners, identify items that have a winner, have not met reserve or have no bids, as well as differentiate between items available for online bidding online and those available both online and at a live auction.
Payment processing options: cMarket now offers its customers three payment processing options: secure credit card reports for processing credit cards on their own, Auctionpay's seamless credit card processing solution, and credit card processing through IATS/Ticketmaster.
Communications templates: New email templates ease and improve nonprofit organizations' online solicitation and marketing to their constituents.
Additional reports: New reports allow nonprofit to better manage their auction items, sponsors, donors, and activity.
