Infopia announced Version 6.0 of its award-winning Marketplace Manager solution. The enhancements extend client reach into new online channels, including Overstock Auctions and Amazon Seller Central.
Infopia is an eBay Certified Solution Provider and a member of eBay's Advanced Solutions Program. Over the past several years, Infopia has won several e-commerce solution awards, such as the eBay Star Developer Award and the Marketing Experiments Journal, Top Performer Award.
Infopia said Marketplace Manager 6.0 has a more powerful listing engine, checkout redirects, and refined auction scheduling. It also contains easy-to-use tools for search engine optimization and enhanced merchandising. Infopia clients get enhanced control of website pages, helping them capitalize on the revenue potential of natural search. New merchandizing tools include multi-status product featuring, product comparison, and enhanced multi-category listing capabilities.
David Platt, Product Manager for Marketplace Manager at Infopia, said the enhancements are in-line with where the ecommerce industry is moving - towards increasing product exposure, improving conversion rates, and growing average transaction size.
