Terapeak has compiled a list of the hottest 20 search terms on eBay in the hottest categories, along with key pieces of data about each item, including average selling price and success rate. Terapeak is an eBay certified service provider that provides eBay marketplace data and research services.

To compile the hot-items list, Terapeak took the current 2,500 top searches from eBay Keywords (buy.ebay.com), a list of highly popular terms that people search for on eBay, and tested it against all 22,000 eBay categories. There were 2.5 million search-term to category matches, which where then cut down to the 20 matches shown below that had a minimum of 500 Successful Listings (listings that ended with a sale) and an 80% sell-through rate.

Terapeak's Hot-Item list, presented below, provides the following information: search term; category number; revenue; average price; number of listings; number of successful listings (some contain multiple items); number of bids; total number of items sold; success rate (also called sell-through rate). Data is from the week of July 24 - 30, 2005.

Some search terms are listed more than once because they appear in more than one category on eBay. A list of eBay categories with category numbers can be found at http://digbig.com/4eamk.

www.terapeak.com

Search Term	Category Number	Revenue	Average Price	Number Listings	Number Successful Listings*	Number Bids	Total Number Items Sold	Success Rate
etopps	25563	$7,098	$11.93	617	595	3,089	595	96%
etopps	11235	$10,425	$5.90	1,838	1,767	6,899	1,767	96%
etopps	25559	$4,726	$8.65	576	546	2,106	546	95%
indian	11313	$2,574	$4.76	568	541	2,551	541	95%
personalized	32988	$17,311	$20.18	921	858	6,245	858	93%
sealed	67838	$139,069	$227	621	561	11,953	612	90%
can	37628	$29,313	$42.24	746	661	5,220	694	89%
silver	34067	$3,473	$6.86	570	506	2,830	506	89%
auto	98019	$86,456	$78.74	1,239	1,089	8,972	1,098	88%
disney	16071	$160,051	$154	629	555	9,235	1,041	88%
memory	103409	$50,808	$56.71	861	755	7,607	896	88%
miniature	44112	$10,933	$4.91	1,414	1,245	4,750	2,228	88%
target=_blank>mp3 player	67838	$155,560	$198	798	699	13,854	786	88%
harry potter	29792	$40,167	$40.86	1,005	876	5,871	983	87%
origins	71011	$5,147	$6.64	889	772	2,050	775	87%
pic	32988	$38,938	$22.21	2,013	1,753	13,890	1,753	87%
player	67838	$159,966	$197	832	726	14,251	813	87%
potter	29792	$40,232	$40.56	1,020	885	5,897	992	87%
auto	55952	$39,766	$27.54	1,668	1,441	8,648	1,444	86%
mp3	67838	$171,636	$201	868	746	14,364	855	86%

• Some listings contain multiple items.

Source: Terapeak www.terapeak.com