Amazon has acquired Shopbop.com, a retailer of designer apparel, shoes and accessories for women. Terms of the deal were not disclosed. Shopbop.com is located in Madison, Wisconsin, and features products from more than 75 leading designers including Marc Jacobs, Juicy Couture and True Religion. The company was founded in 1999 as a single brick-and-mortar store. Shopbop.com's website includes features such as the How to Buy Jeans Guide, Look Book and Season Trend Previews.
Shopbop.com will continue to operate as a stand-alone site and will be run as a complement to Amazon's existing Apparel & Accessories Store (www.amazon.com/apparel). All aspects of Shopbop.com's customer experience will remain intact and their operations will remain in Madison, according to Amazon's announcement.
http://www.shopbop.com
