|
Amazon.com is allowing users to submit search suggestions for products listed on the site. This allows Amazon's search engine to find items for sale relevant to terms entered by shoppers when those terms don't appear in the product details.
The announcement of the new feature used the example of searching for the words "the Scottish Play" on Amazon, which brings up the book "MacBeth." This is because the Shakespearean work is often referred to as "the Scottish Play," but that term is not included in the product description.
By associating products with additional, relevant search terms, Amazon believes buyers will find items more easily.
Amazon asks users submitting search suggestions to explain why their search term is relevant to the product detail page. The Search Suggestion feature is available for items in the following categories:
Apparel
Automotive
Baby
Beauty
Books
Computers
Electronics
Grocery
Home & Garden
Health & Personal Care
Industrial & Scientific
Jewelry
Loose diamonds
Music
Musical Instruments
Office products
Photo
Software
Sports & Outdoors
Tools & Hardware
Toys
Video Games
Watches
http://www.amazonsellercommunity.com/forums/thread.jspa?threadID=120970
|
Email this story to a friend.
| Next Story
Related Stories
Amazon Decision Raises Shipping Costs for Third-Party Sellers - January 05, 2006, Issue #1188
Amazon Launches New Toy Store, Invites Third-Party Sellers - July 04, 2006, Issue #1315
Online Booksellers React to Amazon.com Feedback Changes - July 10, 2006, Issue #1319
Amazon Increases Some Fees for Third-Party Sellers - July 11, 2006, Issue #1320
Amazon to Include Item Condition in Packing Slips - August 17, 2006, Issue #1347
Amazon Sellers Scrambled over Technical Issues - September 01, 2006, Issue #1358
An eBay Storeowner's Review of PriceGrabber Storefronts - September 03, 2006, Issue #174
Amazon Creates Storefronts to Replace Zshops - September 15, 2006, Issue #1368
Amazon Announces New Storefront Service for Small Businesses - September 20, 2006, Issue #1371
Amazon Seller: Change May Drive Sellers to eBay Stores - September 26, 2006, Issue #0
Amazon.com Launches Auto Parts and Accessories Store - October 24, 2006, Issue #1395
Amazon.com Restricts Third-Party Sellers During Holiday Season - October 31, 2006, Issue #1400
Amazon Changes Return Policy for Third-Party Sellers - November 07, 2006, Issue #1405
Amazon Rolls out Click-to-Call Feature for Electronics Products - November 13, 2006, Issue #1409
Amazon Launches Shoe & Handbag Site with Free Overnight Shipping - January 04, 2007, Issue #1445
|
Discuss this story in our forums.
|
