Infopia announced a partnership with HammerTap this week. Infopia's latest version of its multi-channel selling tool Marketplace Manager includes PowerWeb, powered by HammerTap. PowerWeb is a comprehensive online marketplace research solution. "Online sellers want the direction market research provides, as well as a simpler way to do business," said Jen Cano, spokesperson for HammerTap. "Infopia's integrated PowerWeb research provides both."
HammerTap's PowerWeb research tool will be made available for all Infopia Marketplace Manager subscribers, giving users the ability to analyze performance of product sales online to help with business decision-making.