Amazon.com Inc. announced the beta launch of its new shoe and handbag web site, Endless.com, which features free overnight shipping on all items. The site also offers free return shipping and a 110-percent price guarantee.

Endless.com currently offers over 250 brands and 15,000 styles and colors for men, women and children and plans to expand its selection. Endless.com also provides 24-hour-a-day customer service phone support.

Amazon is touting the new site's search and navigation experience. Customers can shop by price, style, brand, size, and color all at the same time or separately. If a customer would like to conduct a search for gold and red ballet flats by Jessica Simpson, Steve Madden and BCBGirls in a size 8 and an 8.5, or conduct a different search for men's oxfords by Bruno Magli and Kenneth Cole in size 11 within a certain price range, they can.

Customers can use their existing Amazon.com accounts to make purchases.

http://www.endless.com