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EcommerceBytes-NewsFlash, Number 1549 - May 30, 2007 - ISSN 1539-5065     | Next
eBay to Move Australian Site to New Platform
By Ina Steiner
EcommerceBytes.com
May 30, 2007




eBay Australia announced that the site's category structure will be undergoing significant change in July, August and September, calling it a move toward a new platform that would deliver more relevant results for buyers.

The ramifications of the announcement were not obvious, but it seems likely a move that will migrate across all of eBay's international sites. eBay explained that eBay Australia's category structure will evolve to become a list of product types rather than a hybrid system that inconsistently includes aspects such as brand, color, etc. "This will help facilitate the 75% of buyers who search for their items. The goal is to allow sellers to classify items broadly, without being forced into a rigid category structure."

Sellers will eventually be asked to adjust recurring listings to reflect the new category numbers and to update Turbo Lister settings.

http://www2.ebay.com/aw/au/200705291151072.html

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