Auctionbytes-NewsFlash, Number 1601 - August 16, 2007 - ISSN 1539-5065
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Amazon Clamps Down on Sellers for Diverting Buyers
By Ina Steiner
AuctionBytes.com
August 16, 2007
Amazon.com told its third-party sellers it would begin clamping down on its policy against diverting buyers to their own websites. Amazon warned users not to use website URLs as Amazon nicknames. Effective immediately, Amazon is monitoring for these violations. Sellers in violation of the policy who do not change their nicknames by September 5 risk suspension.
The company said sellers are also prohibited from including email addresses or any other reference to an external website in listing comments. It prohibits listings that are intended wholly or mainly as "portals" to commercial or private Web sites for the purposes of advertising, or that offer contact information for non-Amazon.com transactions. Promotional logos to credit outside services are also prohibited.
The complete list of Amazon.com's content rules are found here:
http://www.amazon.com/gp/help/customer/display.html?nodeId=537780
http://www.amazonsellercommunity.com/forums/thread.jspa?threadID=139846
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