BidSL has opened an auction house in Second Life, a three-dimensional virtual world built by users. Paying members on Second Life can buy and resell virtual land and create virtual items, such as clothing, furniture and buildings. Second Life "residents" can now auction their items and services to other residents through BidSL's service, which includes a feedback rating system.

Jim Allen, spokesman for BidSL, said in a press release, "Second Life residents, who are familiar with traditional online auction services such as eBay, will find BidSL to work in much the same manner, but with the added fun of taking place in three dimensions. The three dimensional and voice enabled environment of Second Life also allows us the unique ability to have auctioneers run special live auctions along side the automated auctions that bidders located anywhere in the first life world can attend from the comfort of their own home." BidSL has a private domain registration.

Land auctions already take place on Second Life and even sparked a lawsuit last year (http://www.wired.com/gaming/virtualworlds/news/2006/05/70909).

eBay's founder Pierre Omidyar is an investor in Second Life, and eBay exempted the site from its ban on the sale of virtual items early this year (http://www.auctionbytes.com/cab/abn/y07/m01/i30/s02).

A search shows another site called SLAuctioneer with a domain registered in British Columbia, Canada may be developing an auction house for the Second Life virtual world.

http://www.bidsl.com