Liquidity Services Inc. (LSI) has appointed Rob Caskey Vice President of Marketing for its Asset Recovery Division and online auction marketplace, Liquidation.com. He will be responsible for developing marketing strategy to drive increased customer acquisition and retention for Liquidation.com and will work closely with the technology department to develop marketplace features, tools, databases and enhanced reporting mechanisms to increase the usability of the marketplace for professional buyers.
Prior to joining LSI, Caskey led marketing for buySAFE, an online trust and safety company, where he was responsible for buyer and seller acquisition and retention and served as a member of the executive management team. He also co-founded SimplyWireless.com, the online retail division of Simply Wireless Inc., growing the division to $20 million in revenue while serving in several executive roles.
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