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Auctionbytes-NewsFlash, Number 1873 - September 12, 2008 - ISSN 1539-5065      Previous Story | | Next Story

Major Antiques Sites Join in Creating New Ad Marketplace
By Ina Steiner
AuctionBytes.com
September 12, 2008
Reading AuctionBytes: Major Antiques Sites Join in Creating New Ad Marketplace

WorthPoint, GoAntiques and TIAS have created the first-of-its-kind centralized online media network in the antiques specialty market. The Art, Antiques and Collectibles Media Network (AACMN) will help companies, agencies and media buyers to market their services to leading online art, antiques and collectibles websites through a single point of contact.

Th founding companies believe the AACMN will provide a unique way to target an upscale, hard-to-reach population with disposable income, as well as a wider middle-income demographic.

The AACMN currently reaches 1.5 million unique visitors per month and is expected to grow rapidly as other businesses join the network.

WorthPoint CEO Will Seippel said in a press release, "The goal of WorthPoint is to help our customers make money. The same is true for the AACMN. Our online network will help advertisers use existing resources to reach fans of art, antiques and collectibles. As our network expands, we anticipate the AACMN will deliver even more value through even greater economies of scale."

WorthPoint recent announced plans to acquire GoAntiques. For more information about the AACMN, send inquires to sales@worthpoint.com

http://www.worthpoint.com

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Related Stories
  • WorthPoint Helps Collectors Value, Sell or Talk about Collections - June 01, 2008, Issue #216
  • WorthPoint Partners with Proxibid Live-Auction Service - June 04, 2008, Issue #1804
  • GoAntiques Sold to Worthpoint, Will Launch eBay Alternative - August 22, 2008, Issue #1859
  • Heritage Auction Galleries to Supply Auction Data to Worthpoint - September 03, 2008, Issue #1867
  • WorthPoint Completes GoAntiques Acquisition - October 30, 2008, Issue #1907
  • WorthPoint to Launch Live Auctions on Proxibid Platform - November 05, 2008, Issue #1911



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