Etsy announced a number of initiatives to promote its marketplace during the holiday shopping season, including advertising and search engine optimization. Etsy is running online, print, and radio advertising, email marketing, and media outreach.
Etsy is running full-page print ads in Good Magazine, Mother Earth News, and Plenty Magazine, and will begin a banner ad campaign beginning in November. And from October 31 through December 12, 2008, more than 500 radio spots will run on public radio stations in Austin, TX, Washington DC, Columbus, OH, Minneapolis/St Paul, MN, Seattle, Washington, Portland, OR, and Chicago.
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Etsy announced a number of initiatives to promote its marketplace during the holiday shopping season, including advertising and search engine optimization. Etsy is running online, print, and radio advertising, email marketing, and media outreach. 