Oodle announced that social-networking site Facebook has chosen it to power Marketplace, an application for online classifieds. Oodle's CEO Craig Donato posted the news on his blog, writing that the agreement gives Oodle a great opportunity to extend its vision for a community marketplace, "a new generation of online classifieds where you can buy, sell and pass along items with people you know or people you at least know something about."
Oodle is a classifieds aggregator and search engine and powers classified sites for over 200 leading brands comprising the Oodle Network. It powers the classifieds of MySpace, Walmart.com, Lycos, Local.com, Military.com, and newspapers such as the Washington Post Express and the San Diego Union-Tribune, and, in Great Britain, The Sun.
Oodle was founded by former Excite and eBay executives. It plans to launch Facebook's Marketplace in the first quarter of 2009.