Auctionbytes-NewsFlash, Number 1930 - December 04, 2008 - ISSN 1539-5065
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Online Holiday Shopping Season Down, Cyber Monday Up
By Ina Steiner
AuctionBytes.com
Reading AuctionBytes: Online Holiday Shopping Season Down, Cyber Monday Up
Research firm ComScore said sales were up 15 percent on Cyber Monday compared to a year ago, but sales were down for the holiday season as a whole. ComScore reported its tracking of holiday season retail ecommerce spending for the first 31 days of the November - December 2008 holiday season. For the holiday season-to-date, $12.03 billion has been spent online, marking a 2 percent decline versus the corresponding days last year. However, Cyber Monday saw $846 million in online spending, up 15 percent. The four-day period from Black Friday through Cyber Monday saw ecommerce spending jump 13 percent as both weekend days and Monday all achieved double-digit gains.
Cyber Monday sales this year were eclipsed only by "Green Monday" 2007 with $881 million in online spending. This year, Green Monday falls on December 15.
Link to ComScore
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