Infopia announced that Jay Shaffer has joined the company as Vice President of Marketing. Shaffer comes to the ecommerce services firm from PowerReviews.com, one of Infopia’s technology partners, where as Vice President of Worldwide Sales and Marketing he recrafted the company’s marketing message, and built campaigns that delivered more than 250 new clients through direct and partner sales efforts.
Previous to that, Shaffer held executive marketing and customer-focused positions at several online retail companies, including Wine.com, DirectlyHome.com and Ofoto (now Kodak Easy Share Gallery).
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Infopia announced that Jay Shaffer has joined the company as Vice President of Marketing. Shaffer comes to the ecommerce services firm from PowerReviews.com, one of Infopia’s technology partners, where as Vice President of Worldwide Sales and Marketing he recrafted the company’s marketing message, and built campaigns that delivered more than 250 new clients through direct and partner sales efforts.