Sellebrity has launched Auction Analytics, a new tool that monitors and interprets traffic data for eBay auctions. Sellebrity shows eBay sellers how many people have visited their listings, the total and average time spent, the search terms used to find the listings, and more. The tool also allows sellers to use "A/B testing" to compare the results of two different listings and can create a "checkout funnel" to monitor the path a buyer takes until they pay and measure the effectiveness of each step in the checkout process.

Sellebrity founder and CEO Jason Ritenour said the tool competes with Sellathon, Sellerwise, and Google Analytics. "Any website, blog, store, or e-commerce system can be either separately tracked or integrated directly into your eBay listings," he said.

Sellebrity Analytics has a free option for 50 concurrent listings. Customers wishing to upgrade pay $4.95 for 125 concurrent listings and one eBay user ID. The next tier allows 500 concurrent listings for $9.99 per month and three eBay IDs. The top tier allows unlimited listings for $19.99 per month for as many as six eBay User IDs. All plans offer a 50% discount for a one-year subscription.

Sellebrity said sellers are not required to give a credit card, personal information, or eBay password.