Google announced the Google Product Reviews Program on Wednesday and said it is working with Bazaarvoice. Google will begin featuring full-length product reviews and user ratings from participating retailers and manufacturers "wherever it will help users with their shopping," including in search results and advertising programs.
Clients should let Bazaarvoice know they are interested in submitting their reviews to Google, and Google said it hopes to add additional partners and a self-submission model soon.
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Google announced the Google Product Reviews Program on Wednesday and said it is working with Bazaarvoice. Google will begin featuring full-length product reviews and user ratings from participating retailers and manufacturers "wherever it will help users with their shopping," including in search results and advertising programs. 