The maker of ecommerce shopping-cart software 3DCart has entered into a partnership with GoDataFeed that allows online sellers to automate and optimize their product feeds to over 60 major shopping channels and affiliate networks including Shopping.com, Shopzilla, NexTag, Google Product Search, PriceGrabber and Amazon.com.

GoDataFeed's import process retrieves product data from 3DCart's merchants each day, optimizes it for the unique requirements of each comparison shopping site, and updates the merchant's product listings. By listing on multiple comparison shopping channels, 3DCart merchants can gain visibility with millions of online shoppers who actively research products before making their purchases.

GoDataFeed Marketing Director Lin Grosman said the most important step for online retailers is expanding their online presence to reach qualified shoppers who are ready to make a purchase. "The turnkey integration of 3DCart and GoDataFeed streamlines and optimizes that process."

More than 5,200 merchants use 3DCart software to power their ecommerce websites.