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EcommerceBytes-Update, Number 162 - March 05, 2006 - ISSN 1528-6703
This & That: Online Auction Roundup
1) Getting ''Human'' Phone Support
By Ina Steiner
Reminder: AuctionBytes does not endorse the products and services featured in the "This & That" column, which often features new Web sites. (Anyone can set up a Web site.) Fraud has become widespread in the online auction world, and you should think twice before giving private information or User IDs and passwords to any third party.
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Reader Franci sent us a link to this site, where you can get tips on getting through to a human being when trying to contact a company.
http://gethuman.com/tips.html
2) Yahoo Auction Sellers on Yahoo Groups
By Ina Steiner
Yahoo Auction sellers have formed a group on Yahoo Auctions. Sign up for this list to get advice about selling techniques and site problems.
http://groups.yahoo.com/group/yauctionsellers
3) The Bookologist Blogs
By Ina Steiner
Editor of "The Bookologist" Edith Reynolds has been posting some interesting articles for online booksellers on the Bookologist blog. Her February 28th post, for example, reveals that the publisher of the Pocket Guide to Identifying First Editions has added a downloadable version for use on a PC or laptop. (The Bookologist is an AuctionBytes publication.) Visit the Bookologist website to read more.
http://www.bookologist.com
4) BiggerBids Auction Templates
By Ina Steiner
BiggerBids offers auction templates and image-hosting for eBay sellers.
http://biggerbids.com
5) Two Academic Studies Spotlight eBay
By Ina Steiner
An academic study reveals consumer behavior on eBay with regard to shipping charges )http://digbig.com/4gmpk), and another study reveals the effect of seller feedback on consumer behavior (http://digbig.com/4gpbq).
6) eBay Mashups
By Ina Steiner
With the new technology that takes advantage of the Internet (often referred to as "Web 2.0), programmers are developing creative applications called Mashups by merging existing tools and data. The creator of one such tool for eBayers has posted on AuctionBytes Forums looking for feedback and including links to other tools.
http://www.auctionbytes.com/forum/phpBB/viewtopic.php?t=18251
7) eBay Introduces Affiliate Program for ProStores
By Ina Steiner
eBay has introduced an affiliate program for ProStores, its ecommerce store solution. Affiliates can add a ProStores affiliate button to their site and whenever users sign up through the link and create their own ProStore, the affiliate gets paid.
http://www2.ebay.com/aw/core/200602241608592.html
8) eBay Runs 3rd Annual Best In Stores Contest
By Ina Steiner
eBay is holding the third annual Best In Stores Contest. eBay will select four winners in four categories: Best Looking eBay Store, Best Shopping Experience, Best eBay Store Marketing and Best Overall Success Story. eBay Storeowners must register for the contest before March 31, 2006. In May, eBay will announce the four Grand Prize winners, each of whom will be awarded recognition at eBay Live 2006; recognition within the eBay site; a 2006 "Best In Stores" widget/logo; and the recipient's choice of $1,500 US cash or a four-day / three-night trip for two to attend eBay Live 2006 in Las Vegas Nevada from June 13-16, 2006.
http://pages.ebay.com/bestinstores2006
9) Marketing Experiments Launches Marketing Testing Program
By Ina Steiner
Marketing Experiments is launching a professional certification program for optimization and A/B testing. The company spokesperson said, "eBay Sellers would get our help optimizing their listings or their website and they would learn how to test which versions are working the best and what is causing the improvements." The cost of the course and certification is $495.
http://www.marketingexperiments.com/certification.asp
10) Supreme Auction Launches eBay Tool for U.S. Sellers
By Ina Steiner
A German company has launched a version of its eBay tool for U.S. sellers. It uses Flash technology and includes image hosting.
http://www.supreme-auction.com
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