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Table of Contents

AB-U Issue #167 - May 21, 2006.

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From the Editor

eBay and Amazon Marketing Strategy: Become an Expert, Part 1
Online sellers can use some simple tools on eBay and Amazon to increase their exposure as an expert on a particular topic. In Part 1 of this series, authors Joel Elad and Michael Bellomo discuss the Reviews & Guides features on Amazon and eBay and show how they can draw in shoppers to your listings.
Squidoo as a Marketing Tool for eBay Sellers
Squidoo is a website where individuals can create pages on a particular topic that are portals into that subject area. In doing so, eBay and online sellers can boost their exposure and drive traffic to their auction listings. Learn more about this new site, founded by marketing guru Seth Godin.
Broken? Sell It on eBay: An iPod Report
PowerSeller and Trading Assistant Brian Cohen reveals a potential sweet spot on eBay: the market for broken items. Today he examines the market for broken iPods and shows us it pays not to throw things away without first checking eBay!
Op-Ed: Tiffany Actually Loses if It Wins eBay Lawsuit
Daniel Nissanoff has an interesting opinion about designer brands on eBay. He says Tiffany may be making a mistake in not recognizing the value in the secondary market for their items, and opines on its lawsuit against eBay. Read more from this author of the groundbreaking book, "Futureshop."
This & That: Online Auction Roundup:
Find out what you need to know about Kitchen Collectibles from Mama; Tune it to Two Old Men Talking about Your Stuff radio; A new commerce ratings system from Rapleaf - all this and MORE in our This & That column!
Collector's Corner: Vintage Pocket Calculators
The item that launched a thousand nerds! Read Michele Alice's look at the history of pocket calculators - pocket protectors not required.
AuctionBytes Feature: First Item Sold Online
Everyone remembers the first item they sold online! Today, we hear from Betty about how her mother's Jadite butter dish launched her eBay adventures.
AuctionBytes Soundoff: Letters from Readers
In every issue, readers soundoff about issues important to them. From feedback to payment services, from increased fees to posting policies, AuctionBytes Soundoff gives you a chance to air your views.
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Ongoing Features

Discussion Forums
Have a question about buying or selling online? Want to get marketing or technical advice? AuctionBytes Discussion Forums are the place to come to get answers to your questions and get advice! Great tips - a refreshing change!
Discussions going on right now!

eBay Drop-Off Stores
AuctionBytes has created a consignment resource page. We've put together a chart of eBay drop-off stores and have links to articles and resources to learn more about consignment selling, the latest trend in the online auction industry!

Marketing Inserts
Sellers! Create custom flyers to add to your auction packages.  Simply fill in and print out!  GREAT for marketing yourself to your buyers!

AuctionBytes Bookshelf
A guide to some of the best books and reports for online auction buyers and sellers! Compiled by Ina Steiner, Editor of AuctionBytes.
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