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Table of Contents

AB-U Issue #228 - December 07, 2008.

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From the Editor
Read the AuctionBytes editorial to catch up on important news for online sellers. Read the editor's views on current events, catch up on some news, and learn about the results of our recent reader survey on holiday sales.

Boosting Holiday Sales by Getting on the Coupon Bandwagon
If you're not exploring coupons as an online shopper, you may be throwing money away. And if you're an online seller, you should be capitalizing on the growing popularity of coupons by creating them for your shoppers! Julia Wilkinson reveals the not-so-difficult secrets behind getting onto the popular coupon sites to help drive new eyeballs to your listings.
Mercent CEO Explains eBay Ad Strategy for Volume Retailers
Who is behind some of the big-name retailers coming aboard the eBay platform? Mercent is an online ad agency for multi-channel retailers that's been working with eBay's new Large Merchant technology. Mercent CEO Eric Best explains the thinking behind his clients' strategy in coming onto eBay and discusses the benefits - and challenges - he sees ahead.
Feeling the Pinch? Try a Free Storefront Service
BuyItSellIt.com is a free online storefront that lets online sellers establish a presence online. AuctionBytes columnist Greg Holden interviews thirty-year-old Tomas Salas about how he came to acquire the service and how it works for online sellers.
First Item Sold Online: Bagel-Slicer Hooks Senior on Selling
Do you remember the first item you ever sold online? Let us know by sending an email to ina@auctionbytes.com and we may publish your story. Today we hear from Sally, whose experience listing a bagel slicer got her hooked on selling online.
This & That: Online Auction Roundup:
USPS Certifies Window Book Shipping Software; GetItNext 'Seller of the Day'; GoogAzon Search Add-on for Browsers - All this in our "This & That" column!
Collector's Corner: "All I Want for Christmas,..."
Want to put some cheer in a collector's holidays without breaking the bank? Michele Alice has some sure-to-please gift ideas to get you started.
AuctionBytes Soundoff: Letters from Readers
In every issue, readers soundoff about issues important to them. From feedback to payment services, from increased fees to posting policies, AuctionBytes Soundoff gives you a chance to air your views.
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Ongoing Features

Discussion Forums
Have a question about buying or selling online? Want to get marketing or technical advice? AuctionBytes Discussion Forums are the place to come to get answers to your questions and get advice! Great tips - a refreshing change!
Discussions going on right now!

eBay Drop-Off Stores
AuctionBytes has created a consignment resource page. We've put together a chart of eBay drop-off stores and have links to articles and resources to learn more about consignment selling, the latest trend in the online auction industry!

Marketing Inserts
Sellers! Create custom flyers to add to your auction packages.  Simply fill in and print out!  GREAT for marketing yourself to your buyers!

AuctionBytes Bookshelf
A guide to some of the best books and reports for online auction buyers and sellers! Compiled by Ina Steiner, Editor of AuctionBytes.
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