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Archived Newsletter Articles
Table of Contents
AB-U Issue #244 - August 09, 2009.
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From the Editor
Read an overview of today's AuctionBytes Update newsletter, including the scoop on how eBay's major announcement is playing out, a look at new invitation-only shopping sites, setting up shop on Etsy, effective email marketing, and more!
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Handmade Haven: Getting Started Selling on Etsy
Ecommerce pro Julia Wilkinson decided to try her hand at setting up an Etsy seller account after having some pleasant experiences as a buyer on the handmade/vintage goods marketplace. She walks us through the set-up process, giving her personal thoughts along the way as she lists her handmade bead necklace with "authentic Chanel button pendant."
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Getting Started with Email Marketing Part 2 - Creating an Irresistible Opt-in
Email marketing is an important way online retailers can build an ongoing relationship with current customers and attract new customers. Today in Part 2 of this series, Lisa Suttora covers the right way to build a verified "opt-in" subscriber list. Why do you need to get into the "email marketing mindset"? What is "WIIFM"? Find out answers to these questions and more so that you can build a quality list to drive sales and generate repeat business.
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AuctionBytes Readers Rate eBay's SR2 Changes
eBay is forging ahead with more changes coming to the site this fall. Stephanie Tilenius shared the news with sellers in her July 27 announcement, and AuctionBytes quickly surveyed readers on their reaction to the changes. A total of 1,113 readers took the survey, with many of them leaving comments about how the changes would affect them. This is our wrap-up of the survey results with key takeaways and links to more detailed results.
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First Item Sold Online: Chess and Shakespeare Make Room for Special Delivery
Do you remember the first item you ever sold online? Let us know by sending an email to ina@auctionbytes.com and we may publish your story. Today we hear from Ben who had two special reasons to get online and start selling right away!
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This & That: Online Auction Roundup:
Google launches Checkout Stores Widget; Amazon invites Hawaii Associates back to affiliate program; New guide for resellers from USCPSC - all this and MORE in our This & That column!
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Collector's Corner: Sundials
Sundials come in all shapes and sizes, and while they can be quite accurate, most of us these days think of them as decorative pieces to grace our gardens. Collector's Corner Editor Michele Alice reminds us that these ancient timepieces are collectible, and she has some interesting facts and resources to share.
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AuctionBytes Soundoff: Letters from Readers
In every issue, readers soundoff about issues important to them. From feedback to payment services, from fees to posting policies, AuctionBytes Soundoff gives you a chance to air your views.
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