Flippid announced the removal of all fees for selling on the site, has added a new interface, and it has also added custom storefronts at no cost. According to a spokesperson, "Flippid.com blends SellOff traditional auction listings with a reverse auction structure that provides expanded visibility that only Flippid.com can provide. In addition to the removal of fees to list and sell, Flippid.com is adding free, fully customizable store fronts available to sellers who list ten items or more." Sellers interested in creating their own store can do so on the stores page.