Online marketplace Silkfair has launched Silkfair Custom Shop, a new ecommerce tool designed to offer online sellers unmatched set-up speed, customization and ease-of-use. With Custom Shop, Silkfair sellers can create their own web brand, personalize every aspect of their store, use their own domain name and take advantage of the numerous built-in interactive marketing tools for blogging, customer forums, product videos, search engine optimization (SEO) and more.

The Custom Shop platform is fully powered by Silkfair technology, allowing retailers to build a standalone ecommerce site with all the sophisticated functionality but with no hassle or listing fees.

The company said current Silkfair users who have set up a Silkfair Market Shop (a free storefront within the site’s marketplace), the transition to Custom Shop takes just about 10 seconds. Online sellers operating on other services that are seeking a more customized experience can easily import the products they are currently selling elsewhere, such as Etsy or eBay, directly into their new Silkfair Custom Shop. And for new sellers that have yet to dive into any web marketplace, Silkfair said setting up a Custom Shop is easy.

To celebrate the launch of Silkfair Custom Shop, the company is offering special pricing to all customers through June 29, 2009. Regularly priced at $24.99 per month, online shop owners can choose between an introductory offer of $14.99 per month for the first six months, or the first month absolutely free.

http://www.silkfair.com